Summary
Colour influences the mind in mysterious ways, and those who wish to influence people often do so with colour.
Colour influences the mind in mysterious ways, and those who wish to influence people often do so with colour.The marketing world is full about consumer reactions to colour. Colour preference can often sound like a mix of fad and cultural custom.
John Ott has discovered that colour may affect people's nervous system. For example, red surroundings evoke raised blood pressure and blue surroundings arouse lowered blood pressure. Red colour evokes reactions of increase energy and hunger, and blue evokes tranquility and relaxation. These colours are using in the fast food places like as McDonald's.
Also, colours have been used to striking effect in the marketing of consumer products. Experiment with identical soap powder seems that housewives about soap powder's strength judged depending on the colour of the packet.
